Email Marketing BlogDouble Your Response Rates With These 7 Email Marketing Hacks
This year, digital marketers will be incorporating more email marketing schemes into their marketing campaigns. VentureBeat’s most recent study saw increases of 2.5x higher open rates and—wait for it— 6x more sales Capacity Interactive’s own 2015 Arts Industry Digital Benchmarks Study saw similar results with personalized campaigns resulting in an almost 100% increase in open rates.
Thankfully, Matt Stack of Local Client Takeover already compiled a massive list of 540 Email Subject Lines from Successful Email Marketers Matt spent a full year collecting emails from Derek Halpern , Neil Patel, Ryan Deiss, Gary Vaynerchuk, CopyBlogger, and analyzing how they go about writing email subject lines.
NuevoMailer – nuevoMailer is self-hosted email marketing software for managing mailing lists, sending and tracking email campaigns and following up. With the software you can collect or import subscriber emails, group them into mailing lists, design personalized newsletters, view real-time campaign reports and create follow-up campaigns.
Because cannabis companies are often limited by the lack of marketing and advertising opportunities through paid search and other traditional advertising outlets, focusing on known audiences via email marketing is an effective way to get in front of customers.
Include teaser” text in the email body – text that captures prospects’ interest, making them want to learn more by clicking the link, which should come with a call-to-action like read more.” In-body text should be no longer than a couple paragraphs, and should feature standout headlines and attention-snaring first and last sentences.
If someone doesn’t click on an email for six months, for example, you might send an automated email saying you’re sorry they aren’t getting value out of your content, and you’d like to save them some time by removing them from your list unless they take an action.
Two things stand out in this email that make it great; the first is that the email addresses who uses their product, which emphasizes why the reader should remain engaged with their product and take the free trial, and second, the email provides resources to features, mobile testing and how it works sections of their website.
My specialty is communicating in an unconventional, relatable and effective manner which encourages teens to face those challenges instilling a sense of integrity in their actions by encouraging them to focus on self-esteem and confidence in being unique, principled and original.
For example, when we A/B tested ‘3 steps to measuring the success of your email marketing with Google Analytics’ against ‘How to measure the success of your email marketing with Google Analytics’, the subject line with a number got a 57% increase in opens.
That is why Holistic Email Marketing , an email marketing consultancy, GetResponse , an email marketing and online campaign management platform, and Smart Insights , publishers of digital advice, have teamed up to conduct a major online marketing study.
Whether you’re personalizing your messages manually, using a popular email management tool such as MailChimp, or something more sophisticated from one of the numerous affiliate software bolt-ons; your email marketing is made all the more potent and powerful thanks to the fact it can (and should) be personalized.
Some email marketing software will let you take your marketing efforts to the next level by providing the ability to send reservation and birthday reminders, separate emails to people who book banquets or large room blocks, and friendly nudges to people who have not visited in a while.